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Building Long-Term Business Sustainability: The Influence of Experiential Marketing on Sales Representatives’ Loyalty to Multi-Level Marketing Systems

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dc.contributor.authorPurcaru, Ioana-Mădălina
dc.contributor.authorUrdea, Ana-Maria
dc.contributor.authorConstantin, Cristinel Petrişor
dc.contributor.authorBrătucu, Gabriel
dc.date.accessioned2025-09-18T11:19:12Z
dc.date.issued2022-08-03
dc.description.abstract
dc.identifier.doi10.3390/su14159507
dc.identifier.issn2071-1050
dc.identifier.urihttps://repository.unitbv.ro/handle/123456789/1577
dc.publisherMDPI AG
dc.relation.ispartofSustainability
dc.titleBuilding Long-Term Business Sustainability: The Influence of Experiential Marketing on Sales Representatives’ Loyalty to Multi-Level Marketing Systems
dc.typeArticle
dspace.entity.typePublication
oaire.citation.issue15
oaire.citation.volume14

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Departamentul de Marketing, Turism – Servicii şi Afaceri Internaţionale